Photo: Lisa M. Hamilton
December 2007 | Choice Feedback
A Picture of a Pig’s Head is Worth 1,000 Letters
There was a dialogue in your letters to the editor last month about the magazine inserting cigarette advertising in a recent issue, and I appreciate that you acknowledged that you totally screwed up on that, took responsibility and said it wouldn’t happen again. After all, cigarettes aren’t really why your reader’s like you. They like you because you do a kickass job of addressing their lifestyle. However, this last issue, in my opinion was a real doozie on your part as well. I’ve been reading the mag since it first came out way back when. What an oasis in a sea of jabber you have been to me all these years. But, I don’t know what’s going on for you guys now. I’m curious as to why you thought your readers wanted to see a photo of a chef proudly holding a severe’d pig’s head under his arm? Or, read a recipe for cow’s heart salad? (I think it was a cow’s heart salad, it was some dead animal’s heart and I tossed the magazine away after that in disbelief.) And no, I didn’t read the article ... one picture tells a thousand words and that was enough for me! Midlife publishing crisis? Pressure from the meat eaters upstairs? I’ve stood by you this long so I’m not abandoning you now, but what the heck is going on over there? That article was totally creepy and I was shocked that you would even consider publishing it. I think you screwed up again. There, I said it! Keep up all the other fantastic work that you do.
— Gayl Murphy, via email
I was appalled that Conscious Choice would allow an article advocating the eating of cow’s hearts, livers and intestines. The meat industry causes atrocious suffering every moment of every miserable day for “food” animals. Vegan is the only compassionate diet that eliminates animal suffering. Animal agriculture is poisoning the planet. Free Range /Organic animals still suffer when they are murdered. Conscious Choice should be advocating a vegan diet. Period.
— Amy Lynn, Pacifica, CA
From the editors: Sincere thanks to all the herbivores who wrote in to express dismay after reading (or in some cases, tossing down in disgust) our story on head to tail eating. While CC is an enthusiastically veg-friendly mag, we are primarily a platform for and about conscious choices. We were intrigued by the choice of chef Chris Cosentino and others who’ve adopted head to tail eating, and think that if you’re going to eat meat, it makes ethical and environmental sense to honor the life lost by making use of the whole animal (from local, sustainable ranchers, of course). But if beef heart’s not your thing, we advise readers to check out some of November’s go-veg Thanksgiving stats.
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